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Sunday, July 25, 2010

CNN Featured Business Expert Reviews Frugal and Focused Tweeting

Review of Frugal and Focused Tweeting:
How-To Tweak Your Tweets and Integrate Your Online Presence
By Carolyn Howard-Johnson
ISBN: 9781451546149
Available on Amazon:

Reviewed by Michelle Dunn

With Social Media dominating every aspect of business especially marketing, Carolyn Howard Johnson is sharing practical marketing practices using social media that anyone can use. While businesses everywhere cut their marketing budget due to the economy, the handful that keep marketing and using Carolyn's books to help them be successful will be the last ones standing.

It is obvious Carolyn loves what she does and is good at it, lucky for us she is willing to share her tips and techniques in her book subtitled How to Tweak your Tweets and Integrate your Online Presence so that we can share in that success.

If you know nothing about Twitter but want to learn how you to can use it as a successful marketing tool  pick up this book. It is the only book on Twitter marketing that you will need.

Reviewer Michelle Dunn is an internationally known credit & debt collection expert. Michelle she is the award winning author of 13 books, a columnist ,and marketing expert. She has been featured on CNN, Forbes, Smart Money magazine and is often quoted in the Wall Street Journal. Learn more at
Carolyn Howard-Johnson's FRUGAL book for retailers is A Retailer’s Guide to Frugal In-Store Promotions: How To Increase Profits and Spit in the Eyes of Economic Downturns with Thrifty Events and Sales Techniques launched at the National Stationery Show at Javits Center. Because she is the author of the multi award-winning how-to books for writers,The Frugal Book Promoter: How To Do What Your Publisher Won't and The Frugal Editor: Put Your Best Book Forward to Avoid Humiliation and Ensure Success, retailers will also find essentials of writing for blogs, Web sites, and newsletters on this blog. She is the author of an award-winning novel, This Is the Place; and other fiction and poetry. She blogs on better writing at The Frugal, Smart and Tuned-In Editor blog. Find her tweeting for retailers at @frugalretailing . If your followers at Twitter would benefit from this blog post, please use this little green widget to let them know about it:

1 comment:

  1. I have read most of Carolyn's books and have used them for my own marketing and promotion - she really knows her stuff. Once you read one of her books and use the tips and techniques she gives you, you can't help yourself but get the other books because what she shares, works!

    Congrats on the new book Carolyn!


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