Review of Frugal and Focused Tweeting:
How-To Tweak Your Tweets and Integrate Your Online Presence
By Carolyn Howard-Johnson
ISBN: 9781451546149
Available on Amazon: http://budurl.com/Tweeting4Retailers
Reviewed by Michelle Dunn
With Social Media dominating every aspect of business especially marketing, Carolyn Howard Johnson is sharing practical marketing practices using social media that anyone can use. While businesses everywhere cut their marketing budget due to the economy, the handful that keep marketing and using Carolyn's books to help them be successful will be the last ones standing.
It is obvious Carolyn loves what she does and is good at it, lucky for us she is willing to share her tips and techniques in her book subtitled How to Tweak your Tweets and Integrate your Online Presence so that we can share in that success.
If you know nothing about Twitter but want to learn how you to can use it as a successful marketing tool pick up this book. It is the only book on Twitter marketing that you will need.
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Reviewer Michelle Dunn is an internationally known credit & debt collection expert. Michelle she is the award winning author of 13 books, a columnist ,and marketing expert. She has been featured on CNN, Forbes, Smart Money magazine and is often quoted in the Wall Street Journal. Learn more at
http://www.michelledunn.com/.
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Carolyn Howard-Johnson's FRUGAL book for retailers is A Retailer’s Guide to Frugal In-Store Promotions: How To Increase Profits and Spit in the Eyes of Economic Downturns with Thrifty Events and Sales Techniques launched at the National Stationery Show at Javits Center. Because she is the author of the multi award-winning how-to books for writers,The Frugal Book Promoter: How To Do What Your Publisher Won't and The Frugal Editor: Put Your Best Book Forward to Avoid Humiliation and Ensure Success, retailers will also find essentials of writing for blogs, Web sites, and newsletters on this blog. She is the author of an award-winning novel, This Is the Place; and other fiction and poetry. She blogs on better writing at The Frugal, Smart and Tuned-In Editor blog. Find her tweeting for retailers at @frugalretailing . If your followers at Twitter would benefit from this blog post, please use this little green widget to let them know about it:
Sunday, July 25, 2010
Wednesday, July 21, 2010
Making Coupons Fast and Easy
Just passing on one of my favorite marketing-aid sites. I love it as much as I do the banner creation sites. When you need a coupon for promotions, this is the place to go for a professional-looking one: http://www.oneminutecoupon.com/ . BTW, I talk a bit about using coupons in A Retailer's Guide to Frugal In-Store Promotions--along with tons of other events and marketing tools we use in our most important asset, our stores. Whether that's the stuff of stucco and beams or online.
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Carolyn Howard-Johnson's FRUGAL book for retailers is A Retailer’s Guide to Frugal In-Store Promotions: How To Increase Profits and Spit in the Eyes of Economic Downturns with Thrifty Events and Sales Techniques launched at the National Stationery Show at Javits Center. Because she is the author of the multi award-winning how-to books for writers,The Frugal Book Promoter: How To Do What Your Publisher Won't and The Frugal Editor: Put Your Best Book Forward to Avoid Humiliation and Ensure Success, retailers will also find essentials of writing for blogs, Web sites, and newsletters on this blog. She is the author of an award-winning novel, This Is the Place; and other fiction and poetry. She blogs on better writing at The Frugal, Smart and Tuned-In Editor blog. Find her tweeting for retailers at @frugalretailing . If your followers at Twitter would benefit from this blog post, please use this little green widget to let them know about it:
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Carolyn Howard-Johnson's FRUGAL book for retailers is A Retailer’s Guide to Frugal In-Store Promotions: How To Increase Profits and Spit in the Eyes of Economic Downturns with Thrifty Events and Sales Techniques launched at the National Stationery Show at Javits Center. Because she is the author of the multi award-winning how-to books for writers,The Frugal Book Promoter: How To Do What Your Publisher Won't and The Frugal Editor: Put Your Best Book Forward to Avoid Humiliation and Ensure Success, retailers will also find essentials of writing for blogs, Web sites, and newsletters on this blog. She is the author of an award-winning novel, This Is the Place; and other fiction and poetry. She blogs on better writing at The Frugal, Smart and Tuned-In Editor blog. Find her tweeting for retailers at @frugalretailing . If your followers at Twitter would benefit from this blog post, please use this little green widget to let them know about it:
Saturday, July 17, 2010
Retail Consultant's Book from the HowToDoItFrugally Series of Book for Retailers Nominated for Award!
Military Writers Society of America member reviewers independently nominate books for awards using a scoring system each year and one of my books, A Retailer's Guide to Frugal In-Store Promotions in the HowToDoItFrugaly series of books for writers, was nominated.
In fact, two were nominated. The other is my chapbook of poetry She Wore Emerald Then with Magdalena ball.
You may wonder why I even mention the poetry in a blog for retailers. Well, retailers have been selling poetry in greeting cards for ages. so there. Further, I think my "other writing" gives me crediblity when I'm telling you how to write in books for retailers like Your Blog, Your Business. I mean, I'm not just practical! I have...ahem...this artistic side, too. (-:
That may seems like Winners will be announced on Veterans Radio Network (http://www.veteransradio.net/) on July 31 at 9am Eastern time.
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Carolyn Howard-Johnson's FRUGAL book for retailers is A Retailer’s Guide to Frugal In-Store Promotions: How To Increase Profits and Spit in the Eyes of Economic Downturns with Thrifty Events and Sales Techniques launched at the National Stationery Show at Javits Center. Because she is the author of the multi award-winning how-to books for writers,The Frugal Book Promoter: How To Do What Your Publisher Won't and The Frugal Editor: Put Your Best Book Forward to Avoid Humiliation and Ensure Success, retailers will also find essentials of writing for blogs, Web sites, and newsletters on this blog. She is the author of an award-winning novel, This Is the Place; and other fiction and poetry. She blogs on better writing at The Frugal, Smart and Tuned-In Editor blog. Find her tweeting for retailers at @frugalretailing . If your followers at Twitter would benefit from this blog post, please use this little green widget to let them know about it:
In fact, two were nominated. The other is my chapbook of poetry She Wore Emerald Then with Magdalena ball.
You may wonder why I even mention the poetry in a blog for retailers. Well, retailers have been selling poetry in greeting cards for ages. so there. Further, I think my "other writing" gives me crediblity when I'm telling you how to write in books for retailers like Your Blog, Your Business. I mean, I'm not just practical! I have...ahem...this artistic side, too. (-:
That may seems like Winners will be announced on Veterans Radio Network (http://www.veteransradio.net/) on July 31 at 9am Eastern time.
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Carolyn Howard-Johnson's FRUGAL book for retailers is A Retailer’s Guide to Frugal In-Store Promotions: How To Increase Profits and Spit in the Eyes of Economic Downturns with Thrifty Events and Sales Techniques launched at the National Stationery Show at Javits Center. Because she is the author of the multi award-winning how-to books for writers,The Frugal Book Promoter: How To Do What Your Publisher Won't and The Frugal Editor: Put Your Best Book Forward to Avoid Humiliation and Ensure Success, retailers will also find essentials of writing for blogs, Web sites, and newsletters on this blog. She is the author of an award-winning novel, This Is the Place; and other fiction and poetry. She blogs on better writing at The Frugal, Smart and Tuned-In Editor blog. Find her tweeting for retailers at @frugalretailing . If your followers at Twitter would benefit from this blog post, please use this little green widget to let them know about it:
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